By Eric and Michael, SoyLei
We are pleased to share that SoyLei is now listed in the RoofersCoffeeShop® directory, giving roofing contractors, distributors, and industry professionals a direct way to learn about who we are, what we are building, and how APEX-1132™ fits into the future of asphalt-shingle maintenance.
For us, this is more than a directory listing. It is an opportunity to connect with the residential roofing community through one of the industry’s most recognized online gathering places: a platform built around helping roofing professionals find information, resources, and new ways to grow their businesses.
RoofersCoffeeShop has long been known as a place where the industry meets, and that makes it a fitting home for the conversations we want to have with contractors: how to maintain more roofs before replacement becomes the only option, how to give homeowners better choices, and how science-backed rejuvenation can become a practical service line for roofing professionals.
Why we are joining the RoofersCoffeeShop community
Residential roofing contractors are on the front line of one of the most common homeowner conversations:
Does this roof need to be replaced, or is there a way to maintain it?
That question matters. Not every aging asphalt-shingle roof is ready for replacement. Some roofs are still intact, still structurally sound, and still good candidates for maintenance. But without the right product and the right process, contractors often have limited options to offer between basic repair and full replacement.
That is where APEX-1132™ comes in.
APEX-1132™ is SoyLei’s engineered roof-shingle rejuvenation product designed for compatible asphalt-shingle roofs that are aging but still suitable for maintenance. It is a spray-applied treatment built to work beneath the surface of the shingle, helping restore flexibility, improve granule adhesion, and support the asphalt in the shingle adhesive seal strip.
In plain terms, APEX-1132™ gives contractors another tool in the toolbox: one that can help them talk to homeowners about roof preservation before roof replacement becomes unavoidable.
Roof maintenance that works beneath the surface
One of the most important things we want contractors to understand is what APEX-1132™ is, and what it is not.
APEX-1132™ is not paint. It is not a roof coating. It is not a cosmetic-only color refresh. And it is not a repair for damaged or failing roofs.
It is a penetrating asphalt-shingle rejuvenation treatment designed for roofs that are dry, intact, and structurally sound.
Asphalt shingles age because the asphalt binder inside them is exposed over time to sun, heat, oxygen, rain, and freeze-thaw cycles. As that binder becomes dry and brittle, shingles can lose flexibility and begin shedding the protective granules that help shield the roof surface.
APEX-1132™ targets that aging binder problem. The goal is to help suitable shingles stay flexible longer, hold granules better, and remain serviceable longer before replacement becomes the only practical path.
Built on soybean chemistry and research
SoyLei’s work is rooted in engineered soybean-oil chemistry.
APEX-1132™ is powered by SESO, short for semi-epoxidized soybean oil: a modified soybean-oil chemistry designed to interact with aged asphalt binder. This is what separates APEX-1132™ from ordinary oils, biodiesel-like products, or surface-darkening treatments.
Our team’s background is in chemical and civil engineering, and the technology behind APEX-1132™ comes from research originally developed at Iowa State University. That foundation matters to us because the roofing industry does not need more vague claims. Contractors need products they can understand, explain, and stand behind.
That is why we continue to focus on the properties that matter in real roof maintenance: shingle flexibility, granule adhesion, adhesive seal-strip support, roof candidacy, and responsible application.
What this means for contractors
For residential roofing contractors, APEX-1132™ can help create a new maintenance conversation with homeowners.
Instead of only offering repair or replacement, contractors can evaluate whether a roof is a good candidate for rejuvenation and discuss a maintenance option that may help delay replacement when the roof condition supports it.
That does not mean every roof qualifies. Some roofs need repair first. Some roofs are too damaged. Some roofs should be replaced. APEX-1132™ is for suitable asphalt-shingle roofs, not roofs with active leaks, soft decking, severe storm damage, exposed mat, or major shingle failure.
But when a roof is a good candidate, rejuvenation can give contractors a valuable service to offer and homeowners a practical maintenance path to consider.
For contractors looking to start or expand a roof maintenance program, SoyLei supports professional applicators with product guidance, bulk formats, job-volume recommendations, and direct support.
Looking ahead
Our RoofersCoffeeShop listing is one more step in building awareness around a category we believe will continue to grow: science-backed asphalt-shingle maintenance.
We are grateful to be part of the RoofersCoffeeShop community and look forward to connecting with contractors who are interested in adding roof rejuvenation to their service offering, learning more about APEX-1132™, or simply having a better maintenance conversation with homeowners.
You can view our new RoofersCoffeeShop listing here:
https://www.rooferscoffeeshop.com/directory/soylei
You can learn more about APEX-1132™ here:
https://soylei-dev.ecochran.dyndns.org/soyleitechnologies/products/apex-1132/
Thank you to the RoofersCoffeeShop team for welcoming SoyLei. We are glad to be here, and we are just getting started.
– Eric and Michael, SoyLei
